List of Articles قصد خرید Open Access Article Abstract Page Full-Text 1 - Analyzing the Influential Factors of Social Media on Insurance Decision Making Mohsen Gharakhani Seyedeh OmSalameh pourhashemi 10.52547/jstpi.20918.17.67.41 Open Access Article Abstract Page Full-Text 2 - Examining the Influencing Factors on Online Travel Purchase Intention, Using Technology Acceptance Model Extension seyed mehdi mirmehdi Danial Molaei 10.52547/jstpi.21016.18.71.9 Open Access Article Abstract Page Full-Text 3 - Structural Modeling of strengthening purchase intention in the Instagram as a social network یاسر سبحانی فرد Open Access Article Abstract Page Full-Text 4 - The Effect of the Perceived Value of a Brand Image on Purchase Intention Case: Bojnord Candy Souvenir narges ahanchian zahra nori Open Access Article Abstract Page Full-Text 5 - Investigating the Effect of Customer Brand Identification on Social Influence, Experimental Hedonic Value and Repurchase Intention by Explaining the Role of Antecedent Factors mahdi sabokro Sadegh Paydar Maryam Ahmadi Zahrani Open Access Article Abstract Page Full-Text 6 - Investigating the effect of artificial intelligence technology on consumer purchase intention in online retail the moderating role of brand trust shokrollah mardaneh fataneh yarahmadi seyed mehdi mirmehdi Open Access Article Abstract Page Full-Text 7 - “Modeling the Impact of Artificial Intelligence Adoption on Purchase Intention among Generation Z” Elham neyband Hossein Hajibabei