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    • List of Articles Brand trust

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        1 - Studying the Impact of Brand Equity, Brand Experience, Brand Satisfaction and Brand Trust on Brand Loyalty (Case: ECCO Customers)
        ابوالقاسم  حکیمی‌پور حامد  بزرگ‌خو
      • Open Access Article
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        2 - Exploring to Moderating Role of Ethical trait On Model of Brand Affect in Banking Services
        Mohammad Reza  Karimi Alavijeh Amir Aslani Aslani Afrashteh
      • Open Access Article
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        3 - Investigating the effect of artificial intelligence technology on consumer purchase intention in online retail the moderating role of brand trust
        shokrollah mardaneh fataneh yarahmadi seyed mehdi mirmehdi
      • Open Access Article
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        4 - The Effect of Brand Trust in Mediating Brand Image and Product Innovation on Consumer Loyalty
        ramezan gholami davod shafieipoor
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