List of Articles رفتار مصرف‌کننده

• Open Access Article
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  1 - Investigating the Effect of Brand Marketing on Brand Equity and Consumer Behavior (Case Study: Iranian Consumers of Brands in Social Media)
  Masoud Tosifyan Ali Ramezani
  10.7508/roshdefanavari.2018.14.007
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - طراحی مدل مفهومی رفتار مصرف‌کننده مبتنی بر علوم اسلامی، رفتاری و شناختی با استفاده از روش فراترکیب
  MAHSA salsabil Ataallah Rafiei.Atani ALI BONYADI
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - The Effect of Perceived Convenience, Personalization and Improvement of Service Quality on Consumers' Experience of Artificial Intelligence in the Tourism Industry
  Yazdan Shermohammadi Aghazadeh Mohadeseh
• Open Access Article
  • Abstract Page
  • Full-Text
  
  4 - The Effect of Social Media Marketing on Consumer Behavior Regarding the Mediating Role of Brand Value
  Alireza Abrood Ablolnaser  Derakhshan